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Guidance for businesses to plan and respond to COVID-19 outbreak

Human Resources

Prepare a remote work policy & a communication plan

While certain businesses are facing a state of inactivity due to the current crisis, company owners must keep their business on float, taking the necessary measures in following a strategic plan for ensuring business continuity as a solution to Covid-19 consequences. Under this context, we gathered information on how[...]

As a Gold Certified HubSpot Partner agency, we work with clients from all different kinds of industries. We have noticed many times that managing the Hubspot Portal seems easy at the beginning (and most enjoyable), even with organizing and keeping things clean. But over time, the portal gets cluttered and[...]

Video is everywhere, and it captures our attention quickly. And there are so many types as well that a company can experiment with! B2B video marketing is a great strategy to increase sales and raise conversion rates. Video statistics also show us that:

When we think about businesses that use B2B marketing, we will most likely create this perception of a serious identity, shaped around logical values, where emotion remains on the secondary plan. But it turns out that this is only a common misconception since people working in organizations are influenced by emotions,[...]

Using HubSpot can help you automate and organize your sales and marketing efforts, but it also provides an opportunity to take a step back, analyze the data, and determine how it all works. This gives you a high-level overview of your sales and marketing alignment, the efficacy of campaigns and marketing investments[...]

It’s already well known that video marketing represents a powerful tactic to reach the right audience, but creating useful and the right videos is often a challenge for B2B industries, of which is believed that has unattractive content to share and promote. But some companies prove this belief wrong by having[...]

Marketing automation is a system that helps you to drive or optimise your business's marketing efforts, resources, and campaigns. It keeps your company marketing team efforts streamlined and organised, saves you time, and enables you to save a lot of money by optimizing your marketing budgets, campaigns, and outcomes. 

Having the opportunity to discuss face-to-face with leaders in the tech industry might be a challenge in our fast-going world. A tech event or a big conference not only offers you the opportunity to talk with prospects but also places your B2B business into the spotlight for new opportunities, as your ideas are spread[...]

How can HubSpot help me? Believe it or not, that is one of the most frequently asked questions we hear when we talk about HubSpot. People often find it hard at first to comprehend why or even how Hubspot marketing automation can help their business.