Marketing automation is advanced software that helps you in catching and sustaining leads, in breaking down lead conduct and the general execution. If you start to use it, you will never want to go back to your old system again. This marktech is a significant asset for B2B marketing and sales reps that need to[...]
Marketing Automation is no longer a novelty in the digital world, but instead it’s quickly becoming an integral part of our day-to-day lives. So it’s not surprising at all when the latest 2019 stats show that 75% of marketers currently use at least one type of Marketing Automation tools. What’s more, according to the[...]
As your company starts growing, you will find it more difficult to maintain 1:1 relationship with your customers. Your marketing program will become too complex to handle only with Outlook, Word, and Excel spreadsheets and this is when marketing automation comes to the rescue.