It's the ultimate question in sales and marketing. There are a plethora of tools, data pieces, and prediction models available.
Stop Selling and Start Helping. Now, More Than Ever.
What Rules Your B2B Sales Prospecting Process in a Digital Era?
According to HubSpot, approaching prospects is one of the biggest challenges that today's salespeople face, scoring 37%.
ARE YOU A LION OR JUST A CAT IN THE B2B PROSPECTING JUNGLE?
It is no wonder"Hubspot is a market leader, as it invests quite a lot of effort into developing its “platform business" model. The platform business model is around since Microsoft realised it could make a much more significant impact if it becomes a platform for their partner channel to scale rather than go[...]
B2B Lead Nurturing Critical Impact on Sales Success
These days, noise is a significant distraction and causes a lack of sales and marketing productivity. If you do not have a repository like a CRM, a transparent flow process for all traffic and interaction sources, you are probably wasting more than 80% of your prospects. Studies show that active lead nurturing and[...]
Do you find it more and more difficult to sell? Than STOP doing it! You only need to help your customers buy…
Marketing systems that generate guaranteed sales results (II)
How do you design marketing systems that generate guaranteed sales results? (I)
I remember why I choose this profession: some day, early in my career I realized that no matter what you do (be it business or personal), you'll still have to market it J; sales people will argue that no matter what you do, you still have to sell it but I’m sticking to my revelation. Ever since I got into it, there’s[...]