In our search for a business-to-business marketing strategy with a high return on investment, we tried a variety of technologies and frameworks. Some of the frameworks were already popular; others, even though they were less well-known, proved to be a real surprise. We analyzed corporate B2B marketing frameworks and[...]
20
Sep
Best Practices That Help You Write Amazing Webinar Titles
Webinars are currently one of the most affordable ways to sell your company online because they can instantly generate leads and sales and reach hundreds or thousands of people at once. A recent report showed that webinar activities increased by 167% in just one year, with 42% of marketers that hosted webinars in[...]
By
Alexandra Munteanu
B2B,
B2B Campaigns,
B2B Marketing,
Conversion Rate,
marketing tips,
Webinar,
Online Events,
webinar tips
Read more...
17
Jun
Online Events: Is Your Business Following the Latest Trend?
Once the Coronavirus pandemic started to impact society and businesses in particular, everyone’s attention moved to the online content. There are many reasons why individuals started paying more attention and becoming more engaged in online events.
By
Monalisa Balint
B2B Marketing,
Lead Generation,
Marketing Strategy,
Business continuity,
Online Events
Read more...