Comparing companies that choose not to brand with those which are branded, findings show branded companies have a 28% less turnover rate than those from the other category.
CSR: the path to being an EMPLOYER OF CHOICE
We all here that being an employer of choice is cool and leads to major benefits. That’s true, and we all get that. But how is a company paving its way to this stage? It’s not something that happens overnight, it’s a long term strategy and investment. And who is the main target for that effort? Every employee in a[...]
Employer Branding Strategy: who owns the responsibility?
Many markets are nearing their full employment, therefore talent scarceness is more and more acute according to Manpower Group in 2018. Considering the challenge of finding, attracting and retaining a skilled workforce for a company nowadays, employer branding has become a necessity. Designing and implementing a[...]