Tag - B2b social media

Thought leadership on social media is changing how professionals learn and share expertise. It’s not just about content—it’s about creating meaningful conversations that stick. When social media is mentioned, minds often drift to lighthearted memes and everyone’s favorite: cat videos. But the thing is, B2B buyers are[...]

Do you know that feeling when you post something on social media and just hope it resonates with your audience? Maybe it’s a clever meme, a behind-the-scenes peek, or a heartfelt story about your brand’s journey. But let’s be honest—how do you actually know if it’s hitting the mark? Sure, a few likes roll in, maybe a[...]

If you own a business, you already know the power of social media. Today, there are around 4.70 billion active social media users. It's no longer optional for companies to use social media as a means of communication with and interaction with their customers. It has the potential to become indispensable in elevating[...]

In today's interconnected world, social media has become an indispensable tool for businesses, enabling them to connect, engage, and build relationships with their target audience. While social media platforms have traditionally been associated with B2C (business-to-consumer) interactions, their significance in the[...]

When it comes to promoting content that can generate leads and increased audience engagement, LinkedIn is the platform that most of the B2B marketers will use. That is because there are more chances to receive qualified leads from LinkedIn than from other platforms. 

As 2017 nearly comes to an end, marketers involved in the B2B sector are drawing the line to see which of the used techniques have had the greatest uplift for businesses.

For most of us social media has become a way of life. We drink our morning coffee while checking our Facebook page, we go to work and look for potential business partners on LinkedIn, and before buying something we read customers’ opinions posted on brand pages.

For most of us social media has become a way of life. We drink our morning coffee while checking our Facebook page, we go to work and look for potential business partners on LinkedIn, and before buying something we read customers’ opinions posted on brand pages.

Social media marketing takes over the Internet. It is an undeniable fact. And it brings an extended package of challenges for the B2B sector:

Social media marketing takes over the Internet. It is an undeniable fact. And it brings an extended package of challenges for the B2B sector: