Marketing Automation is no longer a novelty in the digital world, but instead it’s quickly becoming an integral part of our day-to-day lives. So it’s not surprising at all when the stats show that 75% of marketers currently use at least one type of Marketing Automation tools. What’s more, according to the new research[...]
Best Marketing Automation tool for Microsoft Dynamics 365
I am involved with the Microsoft partners ecosystem for more than ten years, and I've worked on hundreds of projects for Microsoft Partners and customers. Those experiences made me realize that marketing managers in mid-market companies that leverage Dynamics 365 as their CRM platform may have a small team and need to[...]
Marketing Automation Readiness: What's at risk if you are not ready?
Marketing automation is a system that helps you to drive or optimise your business's marketing efforts, resources, and campaigns. It keeps your company marketing team efforts streamlined and organised, saves you time, and enables you to save a lot of money by optimizing your marketing budgets, campaigns, and outcomes.