Marketers are responsible for giving potential customers all the information they need to make a purchase decision, maintaining brand awareness during the consideration phase, and being prepared to close the deal at the moment of decision. Building relationships with leads needing more time to buy is an ongoing[...]
Welcome to our latest deep-dive into the world of digital marketing - today, we're focusing on Midjourney, a revolutionary tool that leverages AI to create stunning visuals for various business uses. Whether you're a marketer, a business owner, or an entrepreneur, understanding how to maximize the potential of[...]
We all know that 2020 is been a benchmark year for change. The change came when we least expected it in all areas, from interaction to the way we do business. However, despite all the challenges that we have faced, we have managed to convert them into opportunities for 2021. It’s all about business agility and this[...]
Each year, marketers must keep their ears and eyes open to the latest trends, all with the common goal of meeting consumer demands for a more tailored, unified experience. B2B businesses must integrate the omnichannel approach in their marketing strategies to personalize the customer experience across different[...]
According to HubSpot, approaching prospects is one of the biggest challenges that today's salespeople face, scoring 37%.