Tag - Data driven

Data is the fuel in today’s society. From market insights to customer behavior, companies use business analytics and intelligence to not only target their customers better but to gain a deeper understanding of their actions. Since social and digital marketing has become the norm for interacting with customers,[...]

Growth Marketing nowadays is in everyone’s mouths. Why? Because it gives companies the power of transforming the traditional marketing model and adapting it to create compelling relationship building. But how would one define growth marketing?