In recent times, companies have been struggling to attract new leads for further expansion. The amount of data and prospects on multiple platforms that marketers need to go through is immense, therefore identifying qualifying leads is harder now more than ever. In this article, we’ll take a more in-depth look at a few[...]
29
Oct
B2B Lead Nurturing Critical Impact on Sales Success
These days, noise is a significant distraction and causes a lack of sales and marketing productivity. If you do not have a repository like a CRM, a transparent flow process for all traffic and interaction sources, you are probably wasting more than 80% of your prospects. Studies show that active lead nurturing and[...]
By
Loredana Niculae
b2b sales,
Digital Marketing,
marketing automation,
b2b strategy,
B2B business,
free marketing tools,
sales funnel,
buyer journey
Read more...