With the newly quarantine measures and restrictions, consumer’s behavior has changed completely. A shift in approaching customers has also occurred for businesses in most of the industries, addressing their new needs through online solutions. The increased demand for online services and products brings along new[...]
Preparing your business against Coronavirus
Guidance for businesses to plan and respond to COVID-19 outbreak
Human Resources
Prepare a remote work policy & a communication plan
Three Essential “Don’ts” for Dealing with Feedback on Social Media
In this age of social media and instant communication, a business’ image can be exponentially enhanced, or irreversibly damaged, in a matter of seconds. One of the best ways a company can maintain its online reputation is through customer feedback on its social media channels. A Twitter, Facebook, or LinkedIn account[...]
Three Essential “Don’ts” for Dealing with Feedback on Social Media
In this age of social media and instant communication, a business’ image can be exponentially enhanced, or irreversibly damaged, in a matter of seconds. One of the best ways a company can maintain its online reputation is through customer feedback on its social media channels. A Twitter, Facebook, or LinkedIn account[...]
Don’t forget to invest in marketing these days...
...even if you’re quite busy dealing with the mighty crisis! J Which is perfectly understandable, since the CRISIS is everywhere on the news and in the papers, as if it were another self for the business people. Seriously now, it seems like the only preoccupation of the media and of the business environment is to[...]
Social networks, “the new pink” in crisis communication
Are you having a hard time keeping up the newly emerged technologies when you need to manage instant Web updates? Or when you have to efficiently distribute tones of e-mails to clients or stakeholders and communicate through text messages to critical audiences? With the constant evolution of social media it has become[...]
Social networks, “the new pink” in crisis communication
Are you having a hard time keeping up the newly emerged technologies when you need to manage instant Web updates? Or when you have to efficiently distribute tones of e-mails to clients or stakeholders and communicate through text messages to critical audiences? With the constant evolution of social media it has become[...]
Make personnel your best asset in company branding during crisis
As if people weren’t annoyed enough with the image of happy, shining employees in all TV commercials, you can see, even these days, that some companies try to display the same immaculate image, as if nothing was wrong on the labor market these days.