Do you know that feeling when you post something on social media and just hope it resonates with your audience? Maybe it’s a clever meme, a behind-the-scenes peek, or a heartfelt story about your brand’s journey. But let’s be honest—how do you actually know if it’s hitting the mark? Sure, a few likes roll in, maybe a[...]
8
Mar
Tips on Tracking B2B Marketing Channel Performance
Marketers frequently assess the effectiveness of campaigns and channels. Opens, clicks, unsubscribes, and purchases might all be important email analytics. It might be cost-per-click and cost-per-conversion for PPC advertisements.
30
Jan
The Best Social Media Marketing Campaigns of 2013
In his book “Purple Cow: Transform Your Business by Being Remarkable”, Seth Godin says that the key to success is to find a way to stand out, to be remarkable. The most memorable and successful marketing campaigns create emotions and bonds with their audiences.
30
Jan
The Best Social Media Marketing Campaigns of 2013
In his book “Purple Cow: Transform Your Business by Being Remarkable”, Seth Godin says that the key to success is to find a way to stand out, to be remarkable. The most memorable and successful marketing campaigns create emotions and bonds with their audiences.
