A fairly part of marketing B2B budget was invested in events attendance in the past few years. All the physical events are closed due to the COVID-19 potential impact. In this situation, let's see together how you can spend this budget in the most meaningful way, the one from which you can still see ROI and[...]
6
Mar
B2B video marketing: Ideas to Craft a Strategy That Drives Sales
Video is everywhere, and it captures our attention quickly. And there are so many types as well that a company can experiment with! B2B video marketing is a great strategy to increase sales and raise conversion rates. Video statistics also show us that:
21
Feb
Video Marketing: The Secret Strategy for Tech Companies
It’s already well known that video marketing represents a powerful tactic to reach the right audience, but creating useful and the right videos is often a challenge for B2B industries, of which is believed that has unattractive content to share and promote. But some companies prove this belief wrong by having[...]