Do you know that feeling when you post something on social media and just hope it resonates with your audience? Maybe it’s a clever meme, a behind-the-scenes peek, or a heartfelt story about your brand’s journey. But let’s be honest—how do you actually know if it’s hitting the mark? Sure, a few likes roll in, maybe a[...]
Beyond Consumer Engagement: When B2B Companies Need a Social Media Audit
In today's interconnected world, social media has become an indispensable tool for businesses, enabling them to connect, engage, and build relationships with their target audience. While social media platforms have traditionally been associated with B2C (business-to-consumer) interactions, their significance in the[...]
2021 Software and Automotive Social Media Industry Benchmarks
We all know that 2020 is been a benchmark year for change. The change came when we least expected it in all areas, from interaction to the way we do business. However, despite all the challenges that we have faced, we have managed to convert them into opportunities for 2021. It’s all about business agility and this[...]
Why context marketing is more valuable than content marketing
Since Bill Gates’s 1996 famous article ‘Content is king’ the minds of marketers have been wired on doing just that – provide unique/great/relevant/SEO optimized/engaging content to consumers.
Why context marketing is more valuable than content marketing
Since Bill Gates’s 1996 famous article ‘Content is king’ the minds of marketers have been wired on doing just that – provide unique/great/relevant/SEO optimized/engaging content to consumers.
How Will Social Networks Rock in 2012?
In the beginning of each year our tendency is to analyze what was good or not so good in the social media world the previous year to know what to expect during the following months. Let’s see what the new social trends are and what to look for from social networking in 2012: