US users spend up to 5 hours per day on mobile devices, a time that has increased 69 percent year-over-year, reported analytics firm Flurry. The number of app downloads jumped in 2017 to almost 200 billion and is forecast to rise to 352 billion by 2021. Since mobile traffic eclipsed desktop traffic, launching a mobile[...]
Trends in B2B Tech Marketing of 2018
If you have done your B2B Marketing plans for 2018 or if you’re still planning and you want to make sure you have everything covered, here are some of the main trends that you can’t afford to miss once the new year starts. Big Data and Video Storytelling are among the most important ones, but the others shouldn’t be[...]
Trends in B2B Tech Marketing of 2018
If you have done your B2B Marketing plans for 2018 or if you’re still planning and you want to make sure you have everything covered, here are some of the main trends that you can’t afford to miss once the new year starts. Big Data and Video Storytelling are among the most important ones, but the others shouldn’t be[...]
Main Trends in B2B Tech Marketing of 2017
As 2017 nearly comes to an end, marketers involved in the B2B sector are drawing the line to see which of the used techniques have had the greatest uplift for businesses.
German Market Entry Strategies for Southeast European Outsourcing Companies
NNC Services and BWBB joined forces to help Romanian Outsourcing companies better understand how to enter the German business market using the Outsourcing Portal online B2B collaboration platform.
A Short Guide to Business Leads Through B2B Inbound Marketing
According to a HubSpot study, only 17% of the marketers feel that outbound practices produce high quality leads for sales. Therefore, many marketers have chosen inbound marketing practices instead. B2B companies generate 67% more leads blogging per month than those that don’t. Search Engine Journal shows inbound[...]
How to Use Inbound Marketing to Generate Leads eBook
Inbound marketing is a technique used to attract customers through non-interruptive channels, such as search engines, blogs or social media. Why should you integrate inbound practices into your overall marketing strategy? The inbound approach is more customer-centric and can have a greater impact, in B2B marketing in[...]
B2B Marketing Tactics Benchmark Study for IT&C Business
Earlier this year NNC Services elaborated a benchmark study to identify what are the best practices and benchmarks when it comes to business development and lead generation of information technology companies, be it software, solutions or service providers.
How Does an IT&C Business Grow in Romania
Earlier this year, NNC Services, the leader in B2B marketing for technology companies in Romania ran the "How to grow an ITC business in Romania" study. The study was conducted interviewing management and decision makers in IT&C companies in Romania. The scope of this study is to find out the marketing challenges that[...]
How can marketing outsourcing be beneficial for your company?
It is summer, and we thought it may be useful to get back to basis for some light reading and remind ourselves about the benefits of marketing outsourcing.