4 demand generation strategies to help you boost sales
In today’s ever changing business world, each new opportunity that arises makes the difference between growing or scaling back your business.
The search for IT talent: how to recruit IT specialists using social networks
Hiring the right people to get the job done can be tough. The whole process starting with posting job announcements, to scheduling phone and face to face interviews translates into costs for the company. If you’re looking for developers with specific skill sets, then things tend to become even more complicated.
The search for IT talent: how to recruit IT specialists using social networks
Hiring the right people to get the job done can be tough. The whole process starting with posting job announcements, to scheduling phone and face to face interviews translates into costs for the company. If you’re looking for developers with specific skill sets, then things tend to become even more complicated.
Fashion Retailers Marketing Campaigns that Killed Sales
In the marketing’s world any kind of campaign has the potential to blow sales expectations or kill them. Following the same topic as in my previous post I’ve listed below some examples of what I consider to be the worst retail marketing campaigns and what we can learn from them.
Best Brand Campaigns on Instagram to Inspire From
People love taking sneak peeks and finding out what happens behind the scenes with their favorite brands. Lots of companies understood this and provided fans with what they would appreciate most. For example, Burberry posted on the Instagram profile backstage pictures from photo shoots and avoided treating the[...]
Music and social media: where fans meet artists
In the old days, musicians needed a song and a record label. But nowadays, things are changing and musicians have to embrace social media strategies to meet their fans. Either we are talking about famous artists or just those who are at the beginning of the road, social media should not miss from the communication[...]
How Jamie Oliver Uses Social Media to Raise Food Awareness
I’m a fan of Jamie Oliver not only because he cooks well but because he’s fun. His recipes, lifestyle, restaurants, food are fascinating to many. And he runs great campaigns to raise food awareness.
Environmental marketing – the green (competitive) advantage
Green marketing or Environmental marketing in a nutshell means the marketing of “environmentally friendly” products. Of course, we are not talking about a new born concept; green marketing has been around since 80’s, when the world first heard of CSR (corporate social responsibility). Basically it relies on a[...]
