Tag - Social media marketing

In a previous article, we were talking about the new era of marketing, Marketing 3.0. The key marketing concept is value. Marketers approach consumers as whole human beings with minds, hearts and spirits. So Marketing 3.0 complements emotional marketing with human spirit marketing.

With the summer holiday, where I am going to spend my vacation is top priority for everyone. And where else should the hotels be present if not on social media? Indeed, friends and family are still the most influential when deciding where to spend our hard earned time off. Posting pictures and updates on personal[...]

Eastern Europe is well-known as an important hub of IT outsourcing companies. But as East Asia, particularly India, has been seen the top outsourcing region, companies based in Eastern Europe have to market their advantages at the very best. This does not mean spamming companies with emails all over Europe or United[...]

Pinterest and Instagram should no longer miss from your social media strategy – the top two visual social media networks will help you get the best out of your marketing approach. Visual content also found a good home on Facebook and it is a proven fact that it brings better engagement and higher reach and virality.

Pinterest and Instagram should no longer miss from your social media strategy – the top two visual social media networks will help you get the best out of your marketing approach. Visual content also found a good home on Facebook and it is a proven fact that it brings better engagement and higher reach and virality.

Google Analytics has millions of fans everywhere there is a website, whether business one or personal blog. It is an indispensable tool beloved by marketers and and not only all around the world. But to remain on top, it is necessary to permanently adapt to ever changing needs. Therefore, last week Google Analytics[...]

The entertainment industry seems to be the best fit for driving business through social media marketing. The main reason for this is that they share the same goals: entertaining and connecting people.

The entertainment industry seems to be the best fit for driving business through social media marketing. The main reason for this is that they share the same goals: entertaining and connecting people.

These are good times for e-commerce businesses. People’s schedules are getting busier, we all want to avoid crowded places and to save every bit of time that we can. The consumers’ decision making process is continuously changing and adapting to the online and social media technology. The challenge for all the[...]

For a while, Google+ has been one of the social platforms that often got overlooked by marketers, even though it plays a major role in search engine optimization (SEO). For that reason alone if nothing else, Google+ is in fact a very powerful tool to have in your social media strategy.