The Google Ad Grant is one of the most important tools a nonprofit can have, and yet, despite that, over half of all nonprofit professionals are not aware that it even exists! In this article, we will discuss:
9
Sep
How does Remarketing work?
Have you ever visited a website and saw an ad for the same website the next day? Or did you ever put an item in your shopping cart without buying it and saw an ad for that product later on? That was Remarketing at work! In this article, we will discuss
29
Jul
Conversion Rate Optimization and tracking with Google Ads in Hubspot
Did you know that more than 4.1 billion people use the internet every single day? With so many users, how do you make sure that your content is always easily found? This can be achieved through Conversion Rate Optimization (CRO), the process through which you optimize your websites’ experience in order to get more[...]
2
Jul
Google Ads: B2B Prospecting Strategies and Tactics
In this article, you will learn how Google Ads B2B prospecting will help you reach a wider audience with digital marketing PPC strategies. We will summarize the findings from the B2B Academy Google Ads workshop. Here are some of the key takeaways from going through the Google Ads workshop and how this will help you[...]
