Tag - Social media

Sometimes associated with online reputation, personal branding means mostly being different and standing out from the crowd by identifying and articulating a unique value proposition.

In the beginning of each year our tendency is to analyze what was good or not so good in the social media world the previous year to know what to expect during the following months. Let’s see what the new social trends are and what to look for from social networking in 2012:

For most of us social media has become a way of life. We drink our morning coffee while checking our Facebook page, we go to work and look for potential business partners on LinkedIn, and before buying something we read customers’ opinions posted on brand pages.

For most of us social media has become a way of life. We drink our morning coffee while checking our Facebook page, we go to work and look for potential business partners on LinkedIn, and before buying something we read customers’ opinions posted on brand pages.

In one of our previous articles, Content Marketing – The Fairy Godmother of New Business Opportunities, we said that consumers have become totally impassive to traditional marketing and agile marketers are looking for better ways to engage customers and are increasingly turning to content marketing. And an essential[...]

An important part of online marketing is about being social, finding your customers or potential customers and engaging with them. Of course, the Internet has many places to connect and share information, from the best known ones, like Facebook, Twitter, LinkedIn, YouTube and so on to small groups catering to every[...]

The social media explosion we have seen in the past few years means that now this is the place where people are. From humble beginnings, small places for friends to connect or reconnect, swap and share news, information, photos and videos, it has grown into a huge environment, being one of the main means for social[...]

The World is changing. We hear this all the time. But the World has been in constant change, so why do we hear this more and more now? The answer is that we, the people living today, are the lucky ones to live through a period of many and rapid changes, not seen since the Industrial Revolution era. And the reason for[...]

Social media marketing takes over the Internet. It is an undeniable fact. And it brings an extended package of challenges for the B2B sector: