Tag - B2b marketing

As we kick off 2009, one thing is clear: We're entering an entirely new era for marketers. Right now, prospects want to make every purchase a safe one. That means they'll rely on companies or brands they know and trust. Closing sales will require a stronger emphasis on tactics that let you relate to customers one to[...]

Here are three things you have to know about negative feedback and customer complaints.

Here are 7 low-cost but highly effective marketing tips to help any small business find customers and generate sales quickly.

It has become common knowledge that the success of a direct mail campaign can be broken down into three primary components: