Blog

How to Use Inbound Marketing to Generate Leads eBook

Written by Loredana Niculae | Sep 19, 2017 10:16:20 PM

Inbound marketing is a technique used to attract customers through non-interruptive channels, such as search engines, blogs or social media. Why should you integrate inbound practices into your overall marketing strategy? The inbound approach is more customer-centric and can have a greater impact, in B2B marketing in particular, since it provides useful, relevant and helpful content, positioning a company or individual as a leader in a specific domain while appealing to a more technical or select audience. Inbound marketing practices deliver 54% more leads than traditional outbound marketing, according to HubSpot. In this guide, NNC Services B2B inbound marketing consultants outline a comprehensive approach organic, inbound practices (non-paid/ad-free), which will help you get started with B2B inbound lead-generating practices.

The B2B Inbound Marketing eBook covers the following contents

  • CONTENT CREATION
      • Blogging
      • Marketing collaterals
      • Video content
  • CONTENT DISTRIBUTION through Social Media
      • Linkedin
      • Twitter
      • Youtube
      • SlideShare
      • Facebook
      • Instagram
      • Pinterest
      • Google Plus
  • LEAD CONVERSION
    • Landing pages best practices
    • Important metrics you should measure on landing pages

Fill in the form to download the B2B inbound marketing ebook.[contact-form-7 id="5755" title="Download FREE eBook"]