In 2013, Gartner predicted a 5.4 percent compound annual growth rate (CAGR) in the global outsourcing market through 2017. The IT services market in North America should see a bit more activity, growing by a 6 percent CAGR through 2017. Even though the IT outsourcing boom is slowing down, the competition remains strong and IT outsourcing companies reshaped their objectives from entering the market to extending their businesses.
Growing a business requires a good strategy to develop new sales channels and to align customers’ perception of the business with its current levels of maturity and service quality. Pentalog, OSF Global Services, Wipro are just a few examples of outsourcing businesses that extended their operations’ areas and went global. But let’s discuss some practical steps for growing an outsourcing business:
Growing an IT outsourcing company is never easy, simply because there are a lot of other companies providing similar services. It might seem a little hectic in the beginning, but in fact, it is about strategy, defining clear business directions and making the business popular. Here you can find an example of a successful growing strategy. What are your thoughts about a right approach when growing an IT outsourcing company?