Drive business results by getting top IT executives to leave their office for one day
Big company, complex IT structure, stressed IT manager – what happens when he or she wants a day out of the office just to have fun, and learn something new in the same time? If you, as an IT services provider are there to offer them the kind of professional stimulation and relaxed atmosphere they …
Bring business leads with B2B surveys
If you want to win the marketing game, here’s a tip: focus on closing the sale not getting the lead. One of the challenges with Internet marketing today is that sometimes it gets so many leads, most companies don’t have the resources to follow-up. So if you do have leads, you want to make the …
How to judge a lead-gen provider by its excuses
Being in the lead generation industry myself, I am curious what the competition is doing. Since „classical” sales methods don’t seem to work so effectively in the last few months, it seems that lead-gen activities are the last resort for some companies to stay alive. However, you should be very careful with selecting your lead-gen …